Today is an Email kind of day…

Give HTML e-mail a chance

It seems that email has caught my fancy today, not only have I already made note of two things regarding email today, I’ve been coding some email notification structures into a couple of apps as well. It does seem that I am not alone in thinking about email today…

Zeldman, my guru for all things standard and design centric (I am an engineer at heart so design is not visual to me usually), is talking about a new group looking at standards and email client support. Hard to believe that this has to be a new effort. Man if you have ever tried to do fancy email to clients from an app you know what a tough nut this is to crack.

Ten years into the web standards revolution, e-mail client support for standards remains sketchy. A new group is doing something about it. They need your support.

(Via Jeffrey Zeldman Presents: The Daily Report.)

Garret Dimon another voice I listen to in this regard also is pointing to the same effort

While I personally don’t do much with HTML email, I have in the past, and it’s a painfully laborious process. The email standards project is here to help change that. The community has made great progress improving the adoption of web standards, but HTML email is having a much more difficult time having consistent standards at all. The goal is reasonable, and more importantly, it’s one we can all contribute to in some small way.

(Via Garrett Dimon.)

Worth looking into and if you want some nice tools to evaluate how your stuff will look in mail clients check out MailChimp’s Inbox Inspector


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